Custom AI systems that take repetitive tasks off your plate. Built by a Microsoft Azure principal engineer, not stitched together from templates.
Book My 15-Minute Automation Audit →I work with owners of small businesses who are still doing work a system should be doing:
You run a ten-person service business and still rekey every job, invoice and receipt into the books yourself on Sunday night.
Orders, tickets and client requests arrive faster than your team can copy them between tools, and the mistakes are reaching customers.
Leads sit in your inbox for days because every reply, quote and reminder has to come from you.
Most owners have bought a subscription, watched a few tutorials and built something that worked for a month. It usually fails for one of three reasons:
I build agentic AI: software that reads what comes in, decides what to do, does it, and asks you only when it isn’t sure.
Tailored to your specific workflows and the tools you already use, not a generic template.
Built with the same rigor I used for 26 years at Microsoft.
I don’t stop until the manual task is completely off your plate.
Dom Roselli · Founder, Software Engineer · LinkedIn ↗
I spent 26 years at Microsoft, most recently as a Principal Software Engineer and technical leader in Azure. Now I build lean automation systems for small businesses with the same discipline.
You aren’t hiring a freelancer. You’re hiring an engineer who has spent a career making systems that work, and keep working.
Let’s find the one manual process costing you the most time, and I’ll tell you exactly how I’d remove it.
Book My 15-Minute Automation Audit →